DiGiorno Announces “Deadpool & Wolverine” Chaotic Good Pizza Collaboration and Sweepstakes

It’s not delivery it’s DiGiorno pizza with Deadpool & Wolverine. Marvel and DiGiorno have teamed up for a new “Chaotic Good Pizza” promotion.

The collaboration features four exclusive pizzas that are themed to the three Deadpool films, and there is a chance to win some prizes.

DiGiorno Deadpool pizzas will begin to arrive in stores this month, and all choices will come in the Digiorno Classic Crust variety with a MSRP of $6.49, but that could vary by retailer.

The back of the box (except for the Spicy Wolvie Pie option) comes with a cut-out Deadpool mask “…so fans can cosplay as the Merc with a Mouth while their pizza bakes.”

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Here are the four Deadpool-inspired pizza flavors:

  • The Wade Special: A sweet and salty combo not just for mercs, made with pineapple and black olives to pay homage to Wade Wilson’s pizza in the first movie.
  • Gimme Chimi: A chimichanga-inspired pizza that is a fiesta for your tastebuds and topped with spicy cumin sauce, beef topping, jalapeno, and cheddar & mozzarella cheeses.
  • Spicy Wolvie Pie: Crafted with Wolverine and other meat lovers in mind, this pie is stacked with pepperoni, chorizo and bacon.
  • Maximum Pep: Made with maximum flavor and zero regrets – just like Deadpool’s decisions – Maximum Pep is piled high with sliced and diced pepperoni.

There will also be special packaging for DiGiorno Original Rising Crust Ultimate Pepperoni and Four Cheese pizzas as well.

There is also a sweepstakes promotion called “Stakes For a Slice of the Pie.”

Fans can enter the contest from (today) June 17 through August 26, 2024 by visiting DiGiorno.com/deadpoolandwolverine.

There are a variety of prizes, including:

  • Pizza party in La La Land: DiGiorno will fly one winner and their best bub to La La Land (aka Los Angeles) for the ultimate trip of a regenerative lifetime. From a private chef whipping up the mouthwatering DiGiorno limited edition pizzas to a stunt masterclass where the winner will learn slick katana combat moves – this experience is out of this universe. IYKYK.
  • Merc merch: Superheroes have all kinds of cool gear, so it only makes sense that we roll up with some pizza accessories of our own. Pizzaccessories, if you will. Not only will fans want to get their hands on our limited-edition gear, but collectible swag will also be almost as hot as a fresh, out of the oven DiGiorno pizza.
  • Fandango Movie Tickets** (because duh?): Tickets to see Marvel Studios’ DEADPOOL & WOLVERINE, in theaters July 26.

You can get extra entries by submitting receipts with the purchase of the sponsored items. You can also enter it by mailing a 3″ X 5″ card. Either method only allows five entries per person.

Kimberly Halowiak, Senior Brand Manager for DiGiorno offered this statement on the collaboration:

DiGiorno is always looking for ways to tap into mainstream culture by pushing culinary boundaries through unique innovations and flavors, from our recent Thanksgiving Pizza to our all-onion ‘cry-pie,’ and we are now introducing our latest, most chaotic pies yet. This summer, we’re taking it up a notch by teaming up with Marvel Studios’ DEADPOOL & WOLVERINE to create limited-edition pizzas that fans won’t want to miss—so we encourage fans to get them while they can.

What do you think? Comment and let us know!

Source: DiGiorno Press Release





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